IKEA's sales soared thanks to Punch

IKEA's sales soared thanks to Punch
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  • 24.02.2026 11:37:00
  • 1 min read
A baby monkey nicknamed Punch, which has recently caught the attention of the whole world, has unexpectedly become a commercial success for IKEA. Punch's "soft mother" is the Djungelskog orangutan, which is produced by IKEA. The Swedish company announced that demand for this toy, which costs $ 19.99, has increased sharply in the United States, Japan and South Korea, and has earned a million dollars. IKEA's Japanese branch donated a collection of various animal toys to the zoo. 

Recall that Punch was born in July 2025, weighing only about 500 grams. However, his first-time mother refused to take care of the monkey. Zoo staff gave him several things to save his life, but Punch chose the "toy mother".
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