- 3
- 05.06.2025 12:42:00
Leonardo DiCaprio Becomes Rolex Brand Ambassador
Leonardo DiCaprio has been announced as a Rolex Brand Ambassador for 2025. The title is Rolex’s highest-level partnership, reserved exclusively for individuals who have distinguished themselves in the arts, sports or environmental initiatives. DiCaprio earned the title through his film career and his social responsibility work.
The partnership also aligns with his environmental initiatives, with DiCaprio supporting projects focused on climate change and conservation through his Leonardo DiCaprio Foundation.
DiCaprio’s favorite Rolex watch is the Daytona “Le Mans,” which costs around $400,000.
